GlobalMediaMinds
Making Ideas Reality
Magazines Deliver Superior Advertising ROI
A new report released today by leading marketing ROI research and consulting firm Marketing Evolution at the American Magazine Conference in San Francisco, shows that magazines are the most efficient medium at key stages of the purchase funnel, delivering a superior cost per impact (CPI) than either TV or online for brand familiarity and purchase intent.
Drive up your advertising ROI by reading the full report.
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